Constructing sustainability: consumer Roles and Contributions in Shaping Ethical Consumption within Online Communities
(2024) In constructing sustainability: Consumer Roles and Contributions in Shaping Ethical Consumption within Online Communities BUSN39 20241Department of Business Administration
- Abstract
- This study aims to explore the complexities of ethical consumption and identify the
factors shaping consumers’ sustainability decisions through online discussions. It seeks to understand how consumers articulate concerns, analyzing topics like the ethical consumption gap, governmentality, responsibilization etc. The research aims to drive positive change in both individual behaviors and societal attitudes towards sustainability.
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/9168868
- author
- de Wit, Ymke LU and Hnikarsdottir, Rebekka LU
- supervisor
- organization
- course
- BUSN39 20241
- year
- 2024
- type
- H1 - Master's Degree (One Year)
- subject
- keywords
- Ethical consumption gap, Governmentality, Identity, Cultural Capital, Responsibilization and retailers.
- publication/series
- constructing sustainability: Consumer Roles and Contributions in Shaping Ethical Consumption within Online Communities
- language
- English
- id
- 9168868
- date added to LUP
- 2024-06-28 11:41:43
- date last changed
- 2024-06-28 11:41:43
@misc{9168868, abstract = {{This study aims to explore the complexities of ethical consumption and identify the factors shaping consumers’ sustainability decisions through online discussions. It seeks to understand how consumers articulate concerns, analyzing topics like the ethical consumption gap, governmentality, responsibilization etc. The research aims to drive positive change in both individual behaviors and societal attitudes towards sustainability.}}, author = {{de Wit, Ymke and Hnikarsdottir, Rebekka}}, language = {{eng}}, note = {{Student Paper}}, series = {{constructing sustainability: Consumer Roles and Contributions in Shaping Ethical Consumption within Online Communities}}, title = {{Constructing sustainability: consumer Roles and Contributions in Shaping Ethical Consumption within Online Communities}}, year = {{2024}}, }