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Constructing sustainability: consumer Roles and Contributions in Shaping Ethical Consumption within Online Communities

de Wit, Ymke LU and Hnikarsdottir, Rebekka LU (2024) In constructing sustainability: Consumer Roles and Contributions in Shaping Ethical Consumption within Online Communities BUSN39 20241
Department of Business Administration
Abstract
This study aims to explore the complexities of ethical consumption and identify the
factors shaping consumers’ sustainability decisions through online discussions. It seeks to understand how consumers articulate concerns, analyzing topics like the ethical consumption gap, governmentality, responsibilization etc. The research aims to drive positive change in both individual behaviors and societal attitudes towards sustainability.
Please use this url to cite or link to this publication:
author
de Wit, Ymke LU and Hnikarsdottir, Rebekka LU
supervisor
organization
course
BUSN39 20241
year
type
H1 - Master's Degree (One Year)
subject
keywords
Ethical consumption gap, Governmentality, Identity, Cultural Capital, Responsibilization and retailers.
publication/series
constructing sustainability: Consumer Roles and Contributions in Shaping Ethical Consumption within Online Communities
language
English
id
9168868
date added to LUP
2024-06-28 11:41:43
date last changed
2024-06-28 11:41:43
@misc{9168868,
  abstract     = {{This study aims to explore the complexities of ethical consumption and identify the 
factors shaping consumers’ sustainability decisions through online discussions. It seeks to understand how consumers articulate concerns, analyzing topics like the ethical consumption gap, governmentality, responsibilization etc. The research aims to drive positive change in both individual behaviors and societal attitudes towards sustainability.}},
  author       = {{de Wit, Ymke and Hnikarsdottir, Rebekka}},
  language     = {{eng}},
  note         = {{Student Paper}},
  series       = {{constructing sustainability: Consumer Roles and Contributions in Shaping Ethical Consumption within Online Communities}},
  title        = {{Constructing sustainability: consumer Roles and Contributions in Shaping Ethical Consumption within Online Communities}},
  year         = {{2024}},
}