Click Me Baby One More Time - Understanding the Role of Luxury Consumer Motivations in Click-Through Intention on AI-Powered Product Recommendations
(2025) BUSN39 20251Department of Business Administration
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/9206899
- author
- De Luca, Elena LU and Le Fort Magalhaes, Eduardo LU
- supervisor
-
- Burak Tunca LU
- organization
- course
- BUSN39 20251
- year
- 2025
- type
- H1 - Master's Degree (One Year)
- subject
- language
- English
- id
- 9206899
- date added to LUP
- 2025-06-30 15:39:12
- date last changed
- 2025-06-30 15:39:12
@misc{9206899, author = {{De Luca, Elena and Le Fort Magalhaes, Eduardo}}, language = {{eng}}, note = {{Student Paper}}, title = {{Click Me Baby One More Time - Understanding the Role of Luxury Consumer Motivations in Click-Through Intention on AI-Powered Product Recommendations}}, year = {{2025}}, }