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- 2023
-
Mark
When a Strong Brand Identity Isn’t Enough - A comparative study of Abercrombie & Fitch’s and Victoria Secret’s rebranding strategies
(
- Misc.
-
Mark
Unleashing the Power of Thought Leadership in B2B Brand Building in Professional Services
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- Misc.
-
Mark
Love is all you need - Defining the concept of love brands
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- Master (One yr)
-
Mark
What is strategic brand management in the gaming industry? A case study of Blizzard Entertainment
(
- Master (One yr)
-
Mark
Nostalgia as a Tool to Revitalize brands: a case study of the Barbie and Super Mario Bros films
(
- Misc.
-
Mark
How Body Positivity affects Brand Image in the fashion industry
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- Master (One yr)
-
Mark
The amaz(e)ing brand experience: Exploring the impact of a maze-like store layout on brand experience
(
- Misc.
-
Mark
The Race to Success: Navigating the Roadblocks to Formula E's Popularity
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- Master (One yr)
-
Mark
McDonald's Architaste: Exploring the Relationship Between Brand Identity and Architectural Design
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- Master (One yr)
-
Mark
Don't say the "S"word. The Impact of Buzzwords on Brand Trust.
(
- Misc.