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- 2018
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Mark
The Complexity of Consumer Trust in Sustainability Communication
(
- Master (One yr)
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Mark
Brand Identity in the Era of Social Media - Rethinking Existing Brand Identity Frameworks
(
- Master (One yr)
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Mark
You Never Get a Second Chance for a First Impression
(
- Master (One yr)
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Mark
The real [estate] customer experience journey
(
- Master (One yr)
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Mark
“Make a difference - Make a mistake”: A difference in perception of and preference for a product with mistake for luxury and mass market brands
(
- Master (One yr)
-
Mark
All by myself? - Reluctance towards Digital Devices in Retailing.
(
- Master (One yr)
-
Mark
A Glossy Relationship - How consumers form a relationship with curated subscription box brands
(
- Master (One yr)
-
Mark
Brand Personas with a Story - How they are created and categorized
(
- Master (One yr)
-
Mark
In Search of the Meaning of Mindful Consumption- An Exploratory Study of Generation Y
(
- Master (One yr)
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Mark
The Gender of Green: Exploring the Normative Idea of the Green Consumer and Gender Stereotypes in Sustainable Consumption
(
- Master (One yr)