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2024
Mark Unleashing the Power of User-Generated Content: Emphasize the significance of UGC in the co-creation of destination marketing strategies
Li, Yuxin ^LU and Gu, Lingxuan ^LU (2024) BUSN39 20241
Department of Business Administration
- Master (One yr)
2022
Mark User consumptions behavior of interactive video platform - A reflective study of Douyin as an E-commerce Platform
Paindane, Borges Jose Joaquim ^LU and Lu, Xiaoqian ^LU (2022) INFM10 20211
Department of Informatics
- Master (One yr)