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- 2024
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Mark
Generating a New Reality of Public Relations - A Qualitative Study on Public Relations Consultants' Engagement with Generative Artificial Intelligence
- Bach. Degree
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Mark
Force-ing intentions: a quantitative study of public brand communication on social media and its impact on behavioral intentions in young adults
- Bach. Degree
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Mark
AI mot människan
- Bach. Degree
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Mark
Den tunna linjen mellan kärlek och hat - En kvantitativ studie av hur relationen mellan varumärke och konsument påverkar responsstrategier i kristid
- Bach. Degree
-
Mark
Lush or Flush?: A multimodal analysis of how brands can drive brand polarisation through communication strategies
- Bach. Degree
-
Mark
En deltagande publik
- Bach. Degree
-
Mark
The Swedish Armed Forces, from battles to storytelling
- Bach. Degree
-
Mark
Den offentliga varumärkesrevolutionen
- Bach. Degree
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Mark
A Victim or Not? A quantitative experimental study of a cyber attack crisis’ effect on public attitudes toward an organization and on the organization’s reputation
- Bach. Degree
-
Mark
Navigating Through Crisis: The Impact of Capital Structure on Firm Performance in the Oil and Gas Industry During COVID-19
- Bach. Degree