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- 2024
-
Mark
Exploring the Dynamics of Short-Format Videos on Social Media Platforms on Brand Perception and Brand Loyalty
(
- Master (One yr)
-
Mark
Like it or Leave it: Identity and Engagement: Consumers’ Interpretation of Sustainability Messages From Fast Fashion Brands on Social Media
(
- Master (One yr)
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Mark
Understanding the Data Privacy concerns of Consumers on Personalised Marketing Strategies
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- Master (One yr)
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Mark
Consumer Motivations in Fashion Resale - A Comparative Study of Vintage and Second-Hand Terminology
(
- Master (One yr)
-
Mark
How do personal values, social networks, and socioeconomic status influence consumers to engage in online activism and boycotts?
(
- Master (One yr)
- 2023
-
Mark
An Employee Perspective on Corporate Social Responsibility in Global Markets
(
- Master (One yr)
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Mark
How does algorithmic literacy challenge the utilisation of TikTok for global marketers, taking into account ethical concerns?
(
- Master (One yr)
-
Mark
The Devil Wears (New) Prada
(
- Master (One yr)
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Mark
Acceptable or Not?
(
- Master (One yr)
-
Mark
Identifying the Barriers to Pre-owned Fashion: A Consumer Perspective
(
- Master (One yr)