The Brand I Call Home? Employee–Brand Appropriation at IKEA
(2011)
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/1747366
- author
- Tarnovskaya, Veronika LU
- organization
- publishing date
- 2011
- type
- Chapter in Book/Report/Conference proceeding
- publication status
- published
- subject
- keywords
- employee branding, psychological contract, employer branding
- host publication
- Branded Lives: The Production and Consumption of Identity at Work
- publisher
- Edward Elgar Publishing
- external identifiers
-
- scopus:84881955233
- ISBN
- 978 1 84980 092 1
- DOI
- 10.4337/9780857938145.00014
- language
- English
- LU publication?
- yes
- id
- 41bbba74-517f-4844-a914-1f69d4637e55 (old id 1747366)
- date added to LUP
- 2016-04-04 12:00:32
- date last changed
- 2022-03-23 18:31:32
@inbook{41bbba74-517f-4844-a914-1f69d4637e55, author = {{Tarnovskaya, Veronika}}, booktitle = {{Branded Lives: The Production and Consumption of Identity at Work}}, isbn = {{978 1 84980 092 1}}, keywords = {{employee branding; psychological contract; employer branding}}, language = {{eng}}, publisher = {{Edward Elgar Publishing}}, title = {{The Brand I Call Home? Employee–Brand Appropriation at IKEA}}, url = {{http://dx.doi.org/10.4337/9780857938145.00014}}, doi = {{10.4337/9780857938145.00014}}, year = {{2011}}, }