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Gendering Web2.0 Sociotechnical Affordances of Far-Right Metapolitics

Norocel, Ov Cristian LU orcid (2022) In Social Media + Society 8(3).
Abstract
This study examines the ways in which Web2.0 sociotechnical affordances of far-right metapolitics are gendered. Specifically, I focus on a key Swedish far-right entity that is not only an extensive publisher of far-right intellectual output, but also organizes a political salon that unites various actors from the European transnational far-right ecosystem. My explicit interests are in the performances of far-right masculinity at work in this metapolitical project. Consequently, the article makes both empirical and theoretical contributions to the field. Empirically, the study provides a digital ethnography of the manner in which far-right performances of masculinity consolidate digital fraternities around a shared transnational far-right... (More)
This study examines the ways in which Web2.0 sociotechnical affordances of far-right metapolitics are gendered. Specifically, I focus on a key Swedish far-right entity that is not only an extensive publisher of far-right intellectual output, but also organizes a political salon that unites various actors from the European transnational far-right ecosystem. My explicit interests are in the performances of far-right masculinity at work in this metapolitical project. Consequently, the article makes both empirical and theoretical contributions to the field. Empirically, the study provides a digital ethnography of the manner in which far-right performances of masculinity consolidate digital fraternities around a shared transnational far-right ethos of the underdog “us.” In so doing, they exploit Web2.0 sociotechnical affordances, presenting their capability of skillfully weaponizing the digital landscape for their metapolitical project. These performances of masculinity aim to re-naturalize the domination, hierarchy, and privilege of White cis heterosexual masculinities across such intersectional axes of inequality as gender, sexuality, race, and social class. This is underpinned by a syncretic theoretical construct, at the heart of which lies the concept of masculinity of crises, buttressed by a superordinate intersectionality perspective. This combination enables a more sophisticated analysis of Web2.0 sociotechnical affordances, highlighting the intersectional underpinnings of the co-constitutive dynamic between far-right performances of masculinity and crises. (Less)
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author
organization
publishing date
type
Contribution to journal
publication status
published
subject
keywords
affordances, far-right, metapolitics, masculinities, gender, intersectionality, social media
in
Social Media + Society
volume
8
issue
3
pages
12 pages
publisher
SAGE Publications
external identifiers
  • scopus:85135056940
ISSN
2056-3051
DOI
10.1177/20563051221108076
project
The Extreme Right Metapolitical Project in the Digital Age
language
English
LU publication?
yes
id
09bd4862-cad2-474a-9b8b-6f73a8410d2b
date added to LUP
2022-07-22 15:57:58
date last changed
2022-09-06 13:15:58
@article{09bd4862-cad2-474a-9b8b-6f73a8410d2b,
  abstract     = {{This study examines the ways in which Web2.0 sociotechnical affordances of far-right metapolitics are gendered. Specifically, I focus on a key Swedish far-right entity that is not only an extensive publisher of far-right intellectual output, but also organizes a political salon that unites various actors from the European transnational far-right ecosystem. My explicit interests are in the performances of far-right masculinity at work in this metapolitical project. Consequently, the article makes both empirical and theoretical contributions to the field. Empirically, the study provides a digital ethnography of the manner in which far-right performances of masculinity consolidate digital fraternities around a shared transnational far-right ethos of the underdog “us.” In so doing, they exploit Web2.0 sociotechnical affordances, presenting their capability of skillfully weaponizing the digital landscape for their metapolitical project. These performances of masculinity aim to re-naturalize the domination, hierarchy, and privilege of White cis heterosexual masculinities across such intersectional axes of inequality as gender, sexuality, race, and social class. This is underpinned by a syncretic theoretical construct, at the heart of which lies the concept of masculinity of crises, buttressed by a superordinate intersectionality perspective. This combination enables a more sophisticated analysis of Web2.0 sociotechnical affordances, highlighting the intersectional underpinnings of the co-constitutive dynamic between far-right performances of masculinity and crises.}},
  author       = {{Norocel, Ov Cristian}},
  issn         = {{2056-3051}},
  keywords     = {{affordances; far-right; metapolitics; masculinities; gender; intersectionality; social media}},
  language     = {{eng}},
  month        = {{07}},
  number       = {{3}},
  publisher    = {{SAGE Publications}},
  series       = {{Social Media + Society}},
  title        = {{Gendering Web2.0 Sociotechnical Affordances of Far-Right Metapolitics}},
  url          = {{http://dx.doi.org/10.1177/20563051221108076}},
  doi          = {{10.1177/20563051221108076}},
  volume       = {{8}},
  year         = {{2022}},
}