Flooding lagoons, melting mountains: Exploring diffractive analysis for a communicative engagement with extra/linguistic materializations
(2025) In Qualitative Research in Organizations and Management- Abstract
- Purpose: This article proposes diffractive vignettes as a new analytical approach that can sensitize organizational communication research to extra/linguistic forces in the communicative constitution of major societal challenges such as the climate crisis. The critical feminist concept of diffraction examines how diverse forces interact, interfere, and produce new patterns of meaning and difference through entangled, performative relations.
Design/methodology/approach: Diffraction as an analytical tool is illustrated based on fieldwork on organizing the climate crisis in the tourist destinations in the Tyrolean Alps and Venice. We analytically attune to how extra/linguistic forces move and resonate with us, how we read them through... (More) - Purpose: This article proposes diffractive vignettes as a new analytical approach that can sensitize organizational communication research to extra/linguistic forces in the communicative constitution of major societal challenges such as the climate crisis. The critical feminist concept of diffraction examines how diverse forces interact, interfere, and produce new patterns of meaning and difference through entangled, performative relations.
Design/methodology/approach: Diffraction as an analytical tool is illustrated based on fieldwork on organizing the climate crisis in the tourist destinations in the Tyrolean Alps and Venice. We analytically attune to how extra/linguistic forces move and resonate with us, how we read them through each other in a diffractive experiment, and how they allow us to attend to materialization differently through crafting diffractive vignettes.
Findings: We account for how the analytical work required us to experiment with juxtaposing, weaving, dividing, and melting data and theories together through non-representational, post-qualitative ways of analyzing. Through a diffractive vignette, we then unfold how the extra/linguistic forces became agentic for the constitution of the climate crisis.
Originality: Through diffractive vignettes, we extend a fast-developing body of work on materialization within organizational communication to analytically exploit communication's dynamic richness, including its extra/linguistic forces in a post-qualitative, non-representational sense. With diffraction, we expand the analytical potential of organizational communication scholarship with a sensitivity to difference in materialization. (Less)
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/94b58f37-76a9-4147-b917-cfab7f3a5ed1
- author
- Naddeger, Monica and Porzionato, Monica LU
- organization
- publishing date
- 2025-02-10
- type
- Contribution to journal
- publication status
- published
- subject
- in
- Qualitative Research in Organizations and Management
- publisher
- Emerald Group Publishing Limited
- external identifiers
-
- scopus:85217841477
- ISSN
- 1746-5656
- DOI
- 10.1108/QROM-02-2024-2683
- language
- English
- LU publication?
- yes
- id
- 94b58f37-76a9-4147-b917-cfab7f3a5ed1
- date added to LUP
- 2025-01-08 20:25:05
- date last changed
- 2025-05-23 12:40:19
@article{94b58f37-76a9-4147-b917-cfab7f3a5ed1,
abstract = {{Purpose: This article proposes diffractive vignettes as a new analytical approach that can sensitize organizational communication research to extra/linguistic forces in the communicative constitution of major societal challenges such as the climate crisis. The critical feminist concept of diffraction examines how diverse forces interact, interfere, and produce new patterns of meaning and difference through entangled, performative relations.<br/>Design/methodology/approach: Diffraction as an analytical tool is illustrated based on fieldwork on organizing the climate crisis in the tourist destinations in the Tyrolean Alps and Venice. We analytically attune to how extra/linguistic forces move and resonate with us, how we read them through each other in a diffractive experiment, and how they allow us to attend to materialization differently through crafting diffractive vignettes.<br/>Findings: We account for how the analytical work required us to experiment with juxtaposing, weaving, dividing, and melting data and theories together through non-representational, post-qualitative ways of analyzing. Through a diffractive vignette, we then unfold how the extra/linguistic forces became agentic for the constitution of the climate crisis. <br/>Originality: Through diffractive vignettes, we extend a fast-developing body of work on materialization within organizational communication to analytically exploit communication's dynamic richness, including its extra/linguistic forces in a post-qualitative, non-representational sense. With diffraction, we expand the analytical potential of organizational communication scholarship with a sensitivity to difference in materialization.}},
author = {{Naddeger, Monica and Porzionato, Monica}},
issn = {{1746-5656}},
language = {{eng}},
month = {{02}},
publisher = {{Emerald Group Publishing Limited}},
series = {{Qualitative Research in Organizations and Management}},
title = {{Flooding lagoons, melting mountains: Exploring diffractive analysis for a communicative engagement with extra/linguistic materializations}},
url = {{http://dx.doi.org/10.1108/QROM-02-2024-2683}},
doi = {{10.1108/QROM-02-2024-2683}},
year = {{2025}},
}