Linda Hollebeek (Former)
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- 2025
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Mark
Exploring purchase intention in metaverse retailing : Insights from an automotive platform
- Contribution to journal › Article
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Mark
Using Augmented Reality to Strengthen Consumer/Brand Relationships: The Case of Luxury Brands
- Contribution to journal › Article
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Mark
Understanding the effects of firms' unresponsiveness on social media toward customer feedback on customers' engagement: the impact of ethnicity
(2025) In Journal of Research in Interactive Marketing: Special Issue on Digital Piracy 19(1). p.59-75
- Contribution to journal › Article
- 2024
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Mark
Engaging consumers through artificially intelligent technologies: Systematic review, conceptual model, and further research
- Contribution to journal › Scientific review
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Mark
Boosting customers’ impulsive buying tendency in live-streaming commerce: The role of customer engagement and deal proneness
- Contribution to journal › Article
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Mark
Gamification's role in fostering user engagement with healthy food-based digital content
- Contribution to journal › Article
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Mark
Theoretical rigor of customer experience scales : a systematic review and a roadmap for researchers
- Contribution to journal › Scientific review
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Mark
Consumers’ online brand-related misinformation engagement : a weapons of influence perspective
- Contribution to journal › Article
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Mark
Online Content Creators’ and Viewers’ Interdependent Journeys
- Contribution to journal › Article
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Mark
Using machine learning to develop customer insights from user-generated content
- Contribution to journal › Article