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The battle of brands on the Swedish market for consumer packaged foods - A cross category examination of preference and liking

Anselmsson, Johan LU ; Johansson, Ulf LU and Bondesson, Niklas LU (2008) In Journal of Brand Management 16(1/2). p.63-79
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Contribution to journal
publication status
published
subject
in
Journal of Brand Management
volume
16
issue
1/2
pages
63 - 79
publisher
Palgrave Macmillan
ISSN
1479-1803
DOI
10.1057/bm.2008.21.
language
English
LU publication?
yes
id
c64c43df-2fcd-43f6-864b-aa9745033750 (old id 3450765)
alternative location
http://ehis.ebscohost.com/eds/pdfviewer/pdfviewer?vid=3&sid=52a27bf5-e0b6-4f94-b27b-cc5116e7efc0%40sessionmgr13&hid=22
date added to LUP
2013-02-04 10:59:04
date last changed
2016-04-15 20:09:01
@article{c64c43df-2fcd-43f6-864b-aa9745033750,
  author       = {Anselmsson, Johan and Johansson, Ulf and Bondesson, Niklas},
  issn         = {1479-1803},
  language     = {eng},
  number       = {1/2},
  pages        = {63--79},
  publisher    = {Palgrave Macmillan},
  series       = {Journal of Brand Management},
  title        = {The battle of brands on the Swedish market for consumer packaged foods - A cross category examination of preference and liking},
  url          = {http://dx.doi.org/10.1057/bm.2008.21.},
  volume       = {16},
  year         = {2008},
}