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Perceived meaning in virtual reality architectural models

Roupé, Mattias ; Sunesson, Kaj ; Wernemyr, Claes ; Westerdahl, Börje and Allwood, Carl Martin LU (2001) AVR II & CONVR 2001. Conference on Applied Virtual Reality in Engineering & Construction Applications of Virtual Reality p.117-127
Abstract
This explorative study investigated how the participants experienced a VR-presentation of an office building. Three office types (landscape, mixed and traditional) were presented in a between-subjects experimental design to employees at the Ericsson company in Sweden. The effects on the participants’ experience were measured using the Semantic Environ¬mental Scale (the SMB-scale, Küller 1975; 1991), a standardised instrument consisting of eight meaning dimensions, each measured using four to eight adjectives on seven-step scales. The SMB-results showed that the participants’ experience of the three office types differed with regard to the dimensions, pleasantness, enclosedness and social status. We also found effects of gender on the... (More)
This explorative study investigated how the participants experienced a VR-presentation of an office building. Three office types (landscape, mixed and traditional) were presented in a between-subjects experimental design to employees at the Ericsson company in Sweden. The effects on the participants’ experience were measured using the Semantic Environ¬mental Scale (the SMB-scale, Küller 1975; 1991), a standardised instrument consisting of eight meaning dimensions, each measured using four to eight adjectives on seven-step scales. The SMB-results showed that the participants’ experience of the three office types differed with regard to the dimensions, pleasantness, enclosedness and social status. We also found effects of gender on the meaning dimensions affection, potency and unity. Our research, conducted in an ecologically valid context, suggests that the VR-model tested produces realistic effects on the participants’ experience. (Less)
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author
; ; ; and
organization
publishing date
type
Chapter in Book/Report/Conference proceeding
publication status
published
subject
keywords
Virtual Reality, VR, Architectural models, Experience, Realism, Semantic Enviromental Scale, SMB
host publication
Conference on Applied Virtual Reality in Engineering & Construction Applications of Virtual Reality: Current Initiatives and Future Challenges
editor
Tullberg, O ; Dawood, N and Connell, M
pages
11 pages
publisher
University of Teesside and Chalmers University of Technology, Göteborg, Sweden
conference name
AVR II & CONVR 2001. Conference on Applied Virtual Reality in Engineering & Construction Applications of Virtual Reality
conference location
Gothenburg, Sweden
conference dates
2001-10-04 - 2001-10-05
language
English
LU publication?
yes
id
041e49c5-28e1-48e4-8187-6885bfa61b50 (old id 772715)
date added to LUP
2016-04-04 10:25:02
date last changed
2025-04-04 14:31:16
@inproceedings{041e49c5-28e1-48e4-8187-6885bfa61b50,
  abstract     = {{This explorative study investigated how the participants experienced a VR-presentation of an office building. Three office types (landscape, mixed and traditional) were presented in a between-subjects experimental design to employees at the Ericsson company in Sweden. The effects on the participants’ experience were measured using the Semantic Environ¬mental Scale (the SMB-scale, Küller 1975; 1991), a standardised instrument consisting of eight meaning dimensions, each measured using four to eight adjectives on seven-step scales. The SMB-results showed that the participants’ experience of the three office types differed with regard to the dimensions, pleasantness, enclosedness and social status. We also found effects of gender on the meaning dimensions affection, potency and unity. Our research, conducted in an ecologically valid context, suggests that the VR-model tested produces realistic effects on the participants’ experience.}},
  author       = {{Roupé, Mattias and Sunesson, Kaj and Wernemyr, Claes and Westerdahl, Börje and Allwood, Carl Martin}},
  booktitle    = {{Conference on Applied Virtual Reality in Engineering & Construction Applications of Virtual Reality: Current Initiatives and Future Challenges}},
  editor       = {{Tullberg, O and Dawood, N and Connell, M}},
  keywords     = {{Virtual Reality; VR; Architectural models; Experience; Realism; Semantic Enviromental Scale; SMB}},
  language     = {{eng}},
  pages        = {{117--127}},
  publisher    = {{University of Teesside and Chalmers University of Technology, Göteborg, Sweden}},
  title        = {{Perceived meaning in virtual reality architectural models}},
  year         = {{2001}},
}