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Understanding Tourist’s Behavioral Intentions in Selecting Local Home-Based Accommodation in Iran

Aminifar, Aida ; Ghaderi, Zahed ; Farhadi Uonaki, Majid and Hall, Collin Michael LU (2025) In International Journal of Hospitality and Tourism Administration 26(1). p.180-206
Abstract

The purpose of this study is to investigate tourists’ behavioral intentions when selecting LHA for stays, considering the effects of the Attitude-Social Influence‑Efficacy Model, social identity theory, and accommodation attributes to predict guest behavior Applying a quantitative research design, questionnaire survey, and structural equation modeling for analyzing the data, the results revealed that self-efficacy, accommodation attributes, and social identity influence tourists’ attitudes, while social influence was ineffective in their attitude toward staying in local home-based accommodations (LHAs). In addition, self-efficacy and social identity affect tourists’ behavioral intentions in selecting LHAs as their accommodation. This... (More)

The purpose of this study is to investigate tourists’ behavioral intentions when selecting LHA for stays, considering the effects of the Attitude-Social Influence‑Efficacy Model, social identity theory, and accommodation attributes to predict guest behavior Applying a quantitative research design, questionnaire survey, and structural equation modeling for analyzing the data, the results revealed that self-efficacy, accommodation attributes, and social identity influence tourists’ attitudes, while social influence was ineffective in their attitude toward staying in local home-based accommodations (LHAs). In addition, self-efficacy and social identity affect tourists’ behavioral intentions in selecting LHAs as their accommodation. This research provides theoretical and practical implications and enriches the literature on LHAs in terms of extending the model of ASE to include other theories, such as the theory of social identity, as predictors of individual behavior.

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author
; ; and
organization
publishing date
type
Contribution to journal
publication status
published
subject
keywords
accommodation attributes, attitude-social influence‑efficacy model, Homestays, Iran, social identity
in
International Journal of Hospitality and Tourism Administration
volume
26
issue
1
pages
27 pages
publisher
Routledge
external identifiers
  • scopus:85176907216
ISSN
1525-6480
DOI
10.1080/15256480.2023.2279581
language
English
LU publication?
yes
id
a3b85847-524d-433b-8df8-cd59a0f6959f
date added to LUP
2026-01-12 08:40:20
date last changed
2026-01-12 08:41:15
@article{a3b85847-524d-433b-8df8-cd59a0f6959f,
  abstract     = {{<p>The purpose of this study is to investigate tourists’ behavioral intentions when selecting LHA for stays, considering the effects of the Attitude-Social Influence‑Efficacy Model, social identity theory, and accommodation attributes to predict guest behavior Applying a quantitative research design, questionnaire survey, and structural equation modeling for analyzing the data, the results revealed that self-efficacy, accommodation attributes, and social identity influence tourists’ attitudes, while social influence was ineffective in their attitude toward staying in local home-based accommodations (LHAs). In addition, self-efficacy and social identity affect tourists’ behavioral intentions in selecting LHAs as their accommodation. This research provides theoretical and practical implications and enriches the literature on LHAs in terms of extending the model of ASE to include other theories, such as the theory of social identity, as predictors of individual behavior.</p>}},
  author       = {{Aminifar, Aida and Ghaderi, Zahed and Farhadi Uonaki, Majid and Hall, Collin Michael}},
  issn         = {{1525-6480}},
  keywords     = {{accommodation attributes; attitude-social influence‑efficacy model; Homestays; Iran; social identity}},
  language     = {{eng}},
  number       = {{1}},
  pages        = {{180--206}},
  publisher    = {{Routledge}},
  series       = {{International Journal of Hospitality and Tourism Administration}},
  title        = {{Understanding Tourist’s Behavioral Intentions in Selecting Local Home-Based Accommodation in Iran}},
  url          = {{http://dx.doi.org/10.1080/15256480.2023.2279581}},
  doi          = {{10.1080/15256480.2023.2279581}},
  volume       = {{26}},
  year         = {{2025}},
}