Four walls and beyond - hybrid spaces delivering content and community
(2022) 11th Malmö Real Estate Research Conference- Abstract
- Refuse and reduce are amongst the most influential actions within Circular Economy and refer to the act of using less, reducing consumption. Within the spatial context, sharing is one way of reducing the need for physical space. Recently, other ways have emerged, such as, virtual or hybrid solutions enabling users to be part of a community and access content which would otherwise be delivered within a physical space. This study explores the development of online communities and content in connection
with shared physical space. The aim is to establish how online community and content can complement the physical environment by growing larger communities and enabling more content to be delivered without the need for more space. The study... (More) - Refuse and reduce are amongst the most influential actions within Circular Economy and refer to the act of using less, reducing consumption. Within the spatial context, sharing is one way of reducing the need for physical space. Recently, other ways have emerged, such as, virtual or hybrid solutions enabling users to be part of a community and access content which would otherwise be delivered within a physical space. This study explores the development of online communities and content in connection
with shared physical space. The aim is to establish how online community and content can complement the physical environment by growing larger communities and enabling more content to be delivered without the need for more space. The study employs a qualitative approach with two case studies which are based in Helsinki, Finland, and Malmö, Sweden. The spaces have a strong sustainability focus and
deliver content within the subject and build communities for sustainable conversations and action. We utilise interviews and a range of written documents as our data sources. We have also observed the online communities and taken part in online content sharing. The physical space plays a key role in the concept of the organisations, and the value delivery, as it enables collaboration and synergies between those accessing the shared space. The physical space enables organic encounters, which is more difficult to create virtually. However, the online community and content enables a wider reach as it is less spatially reliant. The findings are useful for those delivering shared spaces who wish to grow their reach without growing their physical spaces and environmental footprint. (Less)
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/b3679643-b5b8-48a6-bbd2-7b149d12b42d
- author
- Kyrö, Riikka LU and Lundgren, Rebecka LU
- organization
- publishing date
- 2022
- type
- Contribution to conference
- publication status
- published
- subject
- conference name
- 11th Malmö Real Estate Research Conference
- conference location
- Malmö, Sweden
- conference dates
- 2023-05-05 - 2023-05-06
- project
- SHare Optimize REimagine (SHORE) - reframing circular economy for the real estate and construction industry
- language
- English
- LU publication?
- yes
- id
- b3679643-b5b8-48a6-bbd2-7b149d12b42d
- date added to LUP
- 2022-10-27 10:44:59
- date last changed
- 2023-04-28 10:11:52
@misc{b3679643-b5b8-48a6-bbd2-7b149d12b42d, abstract = {{Refuse and reduce are amongst the most influential actions within Circular Economy and refer to the act of using less, reducing consumption. Within the spatial context, sharing is one way of reducing the need for physical space. Recently, other ways have emerged, such as, virtual or hybrid solutions enabling users to be part of a community and access content which would otherwise be delivered within a physical space. This study explores the development of online communities and content in connection<br/>with shared physical space. The aim is to establish how online community and content can complement the physical environment by growing larger communities and enabling more content to be delivered without the need for more space. The study employs a qualitative approach with two case studies which are based in Helsinki, Finland, and Malmö, Sweden. The spaces have a strong sustainability focus and<br/>deliver content within the subject and build communities for sustainable conversations and action. We utilise interviews and a range of written documents as our data sources. We have also observed the online communities and taken part in online content sharing. The physical space plays a key role in the concept of the organisations, and the value delivery, as it enables collaboration and synergies between those accessing the shared space. The physical space enables organic encounters, which is more difficult to create virtually. However, the online community and content enables a wider reach as it is less spatially reliant. The findings are useful for those delivering shared spaces who wish to grow their reach without growing their physical spaces and environmental footprint.}}, author = {{Kyrö, Riikka and Lundgren, Rebecka}}, language = {{eng}}, title = {{Four walls and beyond - hybrid spaces delivering content and community}}, year = {{2022}}, }