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Representing Wine : Sensory perceptions, communication and cultures

Caballero, Rosario LU ; Suárez Toste, Ernesto and Paradis, Carita LU orcid (2019) In [Converging Evidence in Language and Communication Research 21.
Abstract
Wine culture is a complex phenomenon of increasing importance in modern society, and it combines the joys of wine appreciation with the frustrations of trying to verbally communicate sensory impressions. While wine appreciation is traditionally characterized as joyously convivial in its social dimension, sensory impressions remain eminently private. This contrast explains why the language used to represent wine, or winespeak, is the object of increasing crossdisciplinary interest.

This book analyzes the many different forms / many of the different forms of representing wine in present-day society, with a special emphasis on winespeak, starting from the premise that such study demands a genre approach to the many different... (More)
Wine culture is a complex phenomenon of increasing importance in modern society, and it combines the joys of wine appreciation with the frustrations of trying to verbally communicate sensory impressions. While wine appreciation is traditionally characterized as joyously convivial in its social dimension, sensory impressions remain eminently private. This contrast explains why the language used to represent wine, or winespeak, is the object of increasing crossdisciplinary interest.

This book analyzes the many different forms / many of the different forms of representing wine in present-day society, with a special emphasis on winespeak, starting from the premise that such study demands a genre approach to the many different communities involved in the wine world: producers/ critics/ merchants/ consumers. By combining the methodologies of Cognitive Linguistics and discourse analysis, the authors analyze extensive real-life corpora of wine reviews and multimodal artifacts (labels, advertisements, documentaries) to reflect on the many inherent difficulties but also to highlight the rich and creative figurative strategies employed to compensate for the absence of a proper wine jargon of a more unambiguous nature.
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author
; and
organization
publishing date
type
Book/Report
publication status
published
subject
in
[Converging Evidence in Language and Communication Research
volume
21
pages
234 pages
publisher
John Benjamins Publishing Company
ISSN
1566-7774
ISBN
9789027204455
9789027261915
DOI
10.1075/celcr.21
language
English
LU publication?
yes
id
e54b9468-1ddb-42a8-8b13-fecad7ce3e21
date added to LUP
2019-02-05 13:31:30
date last changed
2019-12-11 16:36:45
@book{e54b9468-1ddb-42a8-8b13-fecad7ce3e21,
  abstract     = {{Wine culture is a complex phenomenon of increasing importance in modern society, and it combines the joys of wine appreciation with the frustrations of trying to verbally communicate sensory impressions. While wine appreciation is traditionally characterized as joyously convivial in its social dimension, sensory impressions remain eminently private. This contrast explains why the language used to represent wine, or winespeak, is the object of increasing crossdisciplinary interest.<br/><br/>This book analyzes the many different forms / many of the different forms of representing wine in present-day society, with a special emphasis on winespeak, starting from the premise that such study demands a genre approach to the many different communities involved in the wine world: producers/ critics/ merchants/ consumers. By combining the methodologies of Cognitive Linguistics and discourse analysis, the authors analyze extensive real-life corpora of wine reviews and multimodal artifacts (labels, advertisements, documentaries) to reflect on the many inherent difficulties but also to highlight the rich and creative figurative strategies employed to compensate for the absence of a proper wine jargon of a more unambiguous nature.<br/>}},
  author       = {{Caballero, Rosario and Suárez Toste, Ernesto and Paradis, Carita}},
  isbn         = {{9789027204455}},
  issn         = {{1566-7774}},
  language     = {{eng}},
  publisher    = {{John Benjamins Publishing Company}},
  series       = {{[Converging Evidence in Language and Communication Research}},
  title        = {{Representing Wine : Sensory perceptions, communication and cultures}},
  url          = {{http://dx.doi.org/10.1075/celcr.21}},
  doi          = {{10.1075/celcr.21}},
  volume       = {{21}},
  year         = {{2019}},
}