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Payment Systems as a Driver for Platform Growth in E-Commerce: Network Effects and Business Models

Rehncrona, Carin LU (2022)
Abstract (Swedish)
This chapter visits some of the fundamental concepts from platform economics, network effects, and network externalities. Further on, it discusses definitions of two-sided and multi-sided markets, how they are treated as business models. These concepts are further compared to the concept service ecosystem. A case of a payment service provider whose business model contributes to the growth of e-commerce is included. The purpose is to tease out how research on platforms has developed since e-commerce was in its infancy. The fundamental concepts developed in network economics are still valid and have been translated into different fields with a focus on value creation, information, and interaction. How platforms within platforms spur each... (More)
This chapter visits some of the fundamental concepts from platform economics, network effects, and network externalities. Further on, it discusses definitions of two-sided and multi-sided markets, how they are treated as business models. These concepts are further compared to the concept service ecosystem. A case of a payment service provider whose business model contributes to the growth of e-commerce is included. The purpose is to tease out how research on platforms has developed since e-commerce was in its infancy. The fundamental concepts developed in network economics are still valid and have been translated into different fields with a focus on value creation, information, and interaction. How platforms within platforms spur each other's growth is an area that has the potential to reach new insights on the platform economy. (Less)
Please use this url to cite or link to this publication:
author
organization
publishing date
type
Chapter in Book/Report/Conference proceeding
publication status
published
subject
host publication
Handbook of Research on the Platform Economy and the Evolution of E-Commerce
editor
Ertz, Myriam
pages
25 pages
publisher
IGI Global
ISBN
9781799875451
DOI
10.4018/978-1-7998-7545-1.ch013
language
Swedish
LU publication?
yes
id
f9d5ab27-d0e9-4fd9-837e-328e6c7678c7
date added to LUP
2021-09-17 11:09:10
date last changed
2021-09-17 11:25:42
@inbook{f9d5ab27-d0e9-4fd9-837e-328e6c7678c7,
  abstract     = {{This chapter visits some of the fundamental concepts from platform economics, network effects, and network externalities. Further on, it discusses definitions of two-sided and multi-sided markets, how they are treated as business models. These concepts are further compared to the concept service ecosystem. A case of a payment service provider whose business model contributes to the growth of e-commerce is included. The purpose is to tease out how research on platforms has developed since e-commerce was in its infancy. The fundamental concepts developed in network economics are still valid and have been translated into different fields with a focus on value creation, information, and interaction. How platforms within platforms spur each other's growth is an area that has the potential to reach new insights on the platform economy.}},
  author       = {{Rehncrona, Carin}},
  booktitle    = {{Handbook of Research on the Platform Economy and the Evolution of E-Commerce}},
  editor       = {{Ertz, Myriam}},
  isbn         = {{9781799875451}},
  language     = {{swe}},
  publisher    = {{IGI Global}},
  title        = {{Payment Systems as a Driver for Platform Growth in E-Commerce: Network Effects and Business Models}},
  url          = {{http://dx.doi.org/10.4018/978-1-7998-7545-1.ch013}},
  doi          = {{10.4018/978-1-7998-7545-1.ch013}},
  year         = {{2022}},
}