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- 2017
-
Mark
Retail digitalization : Implications for physical stores
(
- Contribution to journal › Article
-
Mark
An Integrated Retailer Image and Brand Equity Framework : Re-examining, Extending, and Restructuring Retailer Brand Equity
(
- Contribution to journal › Article
- 2016
-
Mark
Effects of shopping centre re-investments and improvements on sales and visit growth
(
- Contribution to journal › Article
- 2015
-
Mark
Brand value chain in practise; the relationship between mindset and market performance metrics: A study of the Swedish market for FMCG
(
- Contribution to journal › Article
- 2013
-
Mark
Efficiency and effectiveness of small retailers:The role of customer and entrepreneurial orientation.
(
- Contribution to journal › Article