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- 2010
-
Mark
IKEA's image in three countries
2010) p.111-130(
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2009
-
Mark
Newspapers - image formation agents for retailers?
2009) p.429-451(
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2007
-
Mark
Newspapers - image formation agents for retailers?
2007) EAERCD, European Association for Education and Research in Commercial Distribution(
- Contribution to conference › Paper, not in proceeding