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- 2021
-
Mark
Brand orientation : Tensions and conflicts in public management
2021)(
- Chapter in Book/Report/Conference proceeding › Book chapter
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Mark
Amazon.se – ett år efter lanseringen. Hur blev det och hur kommer det att bli med försäljning och varumärkeskapital?
(
- Working paper/Preprint › Working paper
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Mark
Service encounters in the digital age: Exploring the new and multiple role of frontline employees
2021) The Nordic retail and wholesale conference 2021(
- Contribution to conference › Other
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Mark
The Contribution of Innovation to CSR and Sustainability Implementation by Firms in Emerging Markets
- Contribution to journal › Special issue (editor)
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Mark
From Strategic Opportunity to Existential Imperative : Sustainability discourses in fashion retail.
2021) The Nordic retail and wholesale conference 2021(
- Contribution to conference › Other
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Mark
(When) Is it Worth Investing in the Personal Service Encounter?
(
- Contribution to conference › Abstract
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Mark
Competing corporate sustainability perceptions in a global retail organization
(
- Contribution to journal › Article
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Mark
Ut ur pandemin – rakt in i den digitala transformationen. Ska stadskärnans överlevnad bli en valfråga 2022?
2021) In Digital Competences of Swedish Brands. Working report series(
- Working paper/Preprint › Working paper
-
Mark
Contesting Ideologies Structuring Gender Transgression in the Swedish Marketplace
(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
-
Mark
Guest editorial
(
- Contribution to journal › Debate/Note/Editorial