1 – 3 of 3
- show: 10
- |
- sort: year (new to old)
Close
Embed this list
<iframe src=" "
width=" "
height=" "
allowtransparency="true"
frameborder="0">
</iframe>
- 2019
-
Mark
Exciting on Facebook or competent in the newspaper? : Media effects on consumers’ perceptions of brands in the fashion category
(
- Contribution to journal › Article
- 2016
-
Mark
Customer-based brand equity and human resource management image : Do retail customers really care about HRM and the employer brand?
(
- Contribution to journal › Article
- 2014
-
Mark
Brand image and customers’ willingness to pay a price premium for food brands
(
- Contribution to journal › Article