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2015
Mark The challenge of internal stakeholder support for co-creational branding strategy
Thelander, Åsa ^LU and Säwe, Filippa ^LU (2015) In Public Relations Inquiry 4(3). p.323-341
- Contribution to journal › Article
Mark The Political Dimension of Place Branding
Lucarelli, Andrea ^LU (2015)
- Thesis › Doctoral thesis (compilation)
Mark Varumärke för alla
Cassinger, Cecilia ^LU and Eksell, Jörgen ^LU (2015) In Helsingborgs Dagblad
- Contribution to specialist publication or newspaper › Newspaper article
2014
Mark User-generated place brand equity on Twitter : The dynamics of brand associations in social media
Andéhn, Mikael ; Azadeh, Kazeminia ; Lucarelli, Andrea ^LU and Sevin, Efe (2014) In Place Branding and Public Diplomacy 10(2). p.132-144
- Contribution to journal › Article
2013
Mark Towards brand ecology : An analytical semiotic framework for interpreting the emergence of place brands
Giovanardi, Massimo ; Lucarelli, Andrea ^LU and Pasquinelli, Cecilia (2013) In Marketing Theory 13(3). p.365-383
- Contribution to journal › Article
Mark Problematising place branding research : A meta-theoretical analysis of the literature
Lucarelli, Andrea ^LU and Brorström, Sara (2013) In Marketing Review 13(1). p.65-81
- Contribution to journal › Article
2012
Mark Towards a theory of place marketing
Niedomysl, Thomas ^LU and Jonasson, Mikael (2012) In Journal of Place Management and Development 5(3). p.223-230
- Contribution to journal › Article
2007
Mark Paradiset bland bergen? Ladakh som imaginär geografi
Willim, Robert ^LU (2007) p.191-203
- Chapter in Book/Report/Conference proceeding › Book chapter

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your query:: Remove keywords: place branding