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The Imapct of Attitude, Subjective Norm and Consumer Innovativeness on Cosmetic Buying Behavior

Nikdavoodi, Jeanette LU (2013) BUSN29 20131
Department of Business Administration
Please use this url to cite or link to this publication:
author
Nikdavoodi, Jeanette LU
supervisor
organization
alternative title
Evidence from Women in Sweden
course
BUSN29 20131
year
type
H1 - Master's Degree (One Year)
subject
keywords
consumer behavior, consumer innovativeness, cosmetics, purchase intention, theory of reasoned action (TRA)
language
English
id
3803926
date added to LUP
2013-06-17 10:21:03
date last changed
2013-06-17 10:21:03
@misc{3803926,
  author       = {Nikdavoodi, Jeanette},
  keyword      = {consumer behavior,consumer innovativeness,cosmetics,purchase intention,theory of reasoned action (TRA)},
  language     = {eng},
  note         = {Student Paper},
  title        = {The Imapct of Attitude, Subjective Norm and Consumer Innovativeness on Cosmetic Buying Behavior},
  year         = {2013},
}