The Role of Consumers’ Values, Behaviour and Consumer Innovativeness in Online Fashion Consumption
(2015) BUSN39 20151Department of Business Administration
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/7513306
- author
- Zhou, Zheng LU and Kravets, Tetiana LU
- supervisor
- organization
- alternative title
- Consumers’ research in Swedish market
- course
- BUSN39 20151
- year
- 2015
- type
- H1 - Master's Degree (One Year)
- subject
- keywords
- hedonic values, fashion, e-commerce, consumer innovativeness, e-purchase intention, attitudes towards behaviour, subjective norm, utilitarian values
- language
- English
- id
- 7513306
- date added to LUP
- 2015-08-10 14:32:59
- date last changed
- 2015-08-10 14:32:59
@misc{7513306, author = {{Zhou, Zheng and Kravets, Tetiana}}, language = {{eng}}, note = {{Student Paper}}, title = {{The Role of Consumers’ Values, Behaviour and Consumer Innovativeness in Online Fashion Consumption}}, year = {{2015}}, }