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The Role of Consumers’ Values, Behaviour and Consumer Innovativeness in Online Fashion Consumption

Zhou, Zheng LU and Kravets, Tetiana LU (2015) BUSN39 20151
Department of Business Administration
Please use this url to cite or link to this publication:
author
Zhou, Zheng LU and Kravets, Tetiana LU
supervisor
organization
alternative title
Consumers’ research in Swedish market
course
BUSN39 20151
year
type
H1 - Master's Degree (One Year)
subject
keywords
hedonic values, fashion, e-commerce, consumer innovativeness, e-purchase intention, attitudes towards behaviour, subjective norm, utilitarian values
language
English
id
7513306
date added to LUP
2015-08-10 14:32:59
date last changed
2015-08-10 14:32:59
@misc{7513306,
  author       = {Zhou, Zheng and Kravets, Tetiana},
  keyword      = {hedonic values,fashion,e-commerce,consumer innovativeness,e-purchase intention,attitudes towards behaviour,subjective norm,utilitarian values},
  language     = {eng},
  note         = {Student Paper},
  title        = {The Role of Consumers’ Values, Behaviour and Consumer Innovativeness in Online Fashion Consumption},
  year         = {2015},
}