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Mitt liv som följare - En kvalitativ studie om relationen mellan influencer och följare

Samuelsson, Sara LU ; Thörnqvist, Isabella LU and Vaknine, Ella LU (2018) FEKH29 20172
Department of Business Administration
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author
Samuelsson, Sara LU ; Thörnqvist, Isabella LU and Vaknine, Ella LU
supervisor
organization
course
FEKH29 20172
year
type
M2 - Bachelor Degree
subject
keywords
Brand Relationship, Influencer marketing, influencers, consumer-brand relationship, parasocial relationships
language
Swedish
id
8935061
date added to LUP
2018-02-13 18:41:15
date last changed
2018-02-13 18:41:15
@misc{8935061,
  author       = {{Samuelsson, Sara and Thörnqvist, Isabella and Vaknine, Ella}},
  language     = {{swe}},
  note         = {{Student Paper}},
  title        = {{Mitt liv som följare - En kvalitativ studie om relationen mellan influencer och följare}},
  year         = {{2018}},
}