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2023
Mark All publicitet är bra publicitet, eller?
Rödin, Frida ^LU and Assarsson, Anna ^LU (2023) SKOK11 20231
Department of Strategic Communication
- Bach. Degree
2022
Mark Brand meaning and brand relationship in the context of a contradictory brand extension - A consumer perspective on ORGANICS by Red Bull
Burian, Celina ^LU and Euler, Ann ^LU (2022) BUSN39 20221
Department of Business Administration
- Master (One yr)
Mark Best Friend or Acquaintance? Exploring Brand Relationships between Consumers and Plant-Based Food Brands
Tran, Thi Hong Anh ^LU and Liu, Chia-Yin ^LU (2022) BUSN39 20221
Department of Business Administration
- Master (One yr)
2021
Mark The Role of Brand Experiences in Online Brand Communities: Examining the Effect of Brand Experience on Purchase Intention Through Brand Relationship
Do, Felicia ^LU and Caplet, Théo ^LU (2021) BUSN39 20211
Department of Business Administration
- Master (One yr)
Mark Brands relationships: Exploring the Secret Brand Relationship
Tönning, Casper ^LU ; Liu, Chia-Yin ^LU and Rojas Alvarez, Ayelen ^LU (2021) In The Strategic Brand Management: Master Papers BUSN21 20212
Department of Business Administration
- Misc.
2018
Mark Relationen till ett universitets varumärke
Berggren, Anton ^LU ; Persson, Kristoffer ^LU and Sköld, Dennis ^LU (2018) FEKH29 20181
Department of Business Administration
- Bach. Degree
Mark Mitt liv som följare - En kvalitativ studie om relationen mellan influencer och följare
Samuelsson, Sara ^LU ; Thörnqvist, Isabella ^LU and Vaknine, Ella ^LU (2018) FEKH29 20172
Department of Business Administration
- Bach. Degree
Mark Influencer Marketing - ytlig inspiration eller något djupare?
Larsson, Eric ^LU ; Molin, Oscar ^LU and Da Silva Pereira, Michelle ^LU (2018) FEKH29 20172
Department of Business Administration
- Bach. Degree
2010
Mark The Interplay of Consumer, Brand and Situation Characteristics within Brand Perception
Marcussen, Louise ; Hein, Annika and Schaumann, Janina (2010)
Department of Business Administration
- Master (One yr)
Mark The Secret of Love: A Case of Lovemarks
Esmailzadeh, Elnaz ; Meral, Seda and Agilonu, Hayriye Begüm (2010)
Department of Business Administration
- Master (One yr)

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