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Harley-Davidson: Cruising from the Past to the Future

Pjatakova, Dajana LU ; Wassberg, Emelie LU ; Nortén, Emelie LU and Beckman, Ellinor LU (2019) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20191
Department of Business Administration
Please use this url to cite or link to this publication:
author
Pjatakova, Dajana LU ; Wassberg, Emelie LU ; Nortén, Emelie LU and Beckman, Ellinor LU
supervisor
organization
course
BUSN35 20191
year
type
L3 - Miscellaneous, Projetcs etc.
subject
publication/series
LBMG Corporate Brand Management and Reputation - Masters Case Series
language
English
id
8987002
date added to LUP
2019-07-04 11:08:40
date last changed
2019-07-04 11:08:40
@misc{8987002,
  author       = {Pjatakova, Dajana and Wassberg, Emelie and Nortén, Emelie and Beckman, Ellinor},
  language     = {eng},
  note         = {Student Paper},
  series       = {LBMG Corporate Brand Management and Reputation - Masters Case Series},
  title        = {Harley-Davidson: Cruising from the Past to the Future},
  year         = {2019},
}