Is it really what is on the inside that counts? A qualitative study on shipping packaging’s impact on brand experience
(2022) BUSN39 20221Department of Business Administration
Please use this url to cite or link to this publication:
http://lup.lub.lu.se/student-papers/record/9096147
- author
- Bergendal, Elsa LU and Welander, Hanna LU
- supervisor
- organization
- course
- BUSN39 20221
- year
- 2022
- type
- H1 - Master's Degree (One Year)
- subject
- language
- English
- id
- 9096147
- date added to LUP
- 2022-08-01 08:53:52
- date last changed
- 2022-08-01 08:53:52
@misc{9096147,
author = {{Bergendal, Elsa and Welander, Hanna}},
language = {{eng}},
note = {{Student Paper}},
title = {{Is it really what is on the inside that counts? A qualitative study on shipping packaging’s impact on brand experience}},
year = {{2022}},
}