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- 2019
-
Mark
Hedonic Motives: Influencing players’ impulse buying purchases of virtual goods
(
- Master (One yr)
- 2018
-
Mark
Market Orientated Actions in Brand Oriented Organizations: Case studies from the Not-for-profit Sector
2018) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20182(
Department of Business Administration- Misc.