Publications | LUP Student Papers

1 – 2 of 2

show: 10
|
sort: year (new to old)

News feed Embed this list Save this search Mark all Export

Cancel

Embed this list

copy and paste the html snippet below into your own page:

<iframe src="https://lup.lub.lu.se/student-papers/search/publication?embed=1&q=author+exact+9068066&amp;hide_pagination=1&amp;hide_info=1&amp;hide_options=1"
  width="100%"
  height="400"
  allowtransparency="true"
  frameborder="0">
</iframe>

2022
Mark Crafting identities: how do consumers in the craft beer subculture construct their identities?
Sturm, Pieter Christiaan ^LU and Krans, Lisalot Marina Ineke ^LU (2022) BUSN39 20221
Department of Business Administration
- Master (One yr)
2021
Mark Good Guy versus Bad Guy: How are Patagonia´s and H&M´s Green(wash)ing Strategies Perceived among Consumers?
Köhler, Sebastian ^LU ; Rexha, Lum ^LU and Sturm, Pieter Christiaan ^LU (2021) In Strategic Brand Management - Masters Paper Series BUSN21 20212
Department of Business Administration
- Misc.