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2024
Mark Consumer Behavior in Podcast Advertising: A Planned Behavior Theory Approach to Promotional Codes
Bernal, Diego ^LU and Timur, Duygu ^LU (2024) BUSN39 20241
Department of Business Administration
- Master (One yr)
2023
Mark McDonald's Architaste: Exploring the Relationship Between Brand Identity and Architectural Design
Acuña, Anne Nerissa ^LU ; Timur, Duygu ^LU and Bernal, Diego ^LU (2023) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20232
Department of Business Administration
- Master (One yr)