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- 2023
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Mark
Exploring the Use of Nordicness in Sustainability Messages: The Case of Nordic Fashion Brands
- Master (One yr)
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Mark
Closing the GAPS
(2023) In BUSN39 Business Administration: Degree Project in Global Marketing BUSN39 20231
Department of Business Administration- Master (One yr)
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Mark
Humans as enablers of digital transformation of retailers: The design system SKAPA and its users as capabilities for IKEAs digital transformation
- Master (One yr)
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Mark
The Influence of Perceived Corporate Social Responsibility on Green Purchase Intention: A Mediated and Moderated Analysis
- Master (One yr)
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Mark
Brand Positioning Unveiled: An Insider's Perspective from Industry Professionals
- Master (One yr)
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Mark
An analysis of how video advertising factors influence consumers' impulse purchase intentions — In the context of short-form video
- Master (One yr)
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Mark
The Great Brand Debate: An Analysis of Consumer Perceptions for Private Labels and National Brands Across Product Categories
- Master (One yr)
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Mark
The Connection between a Multitier Private Label Portfolio and Retailer Brand Image: Investigating Consumer Perceptions
- Master (One yr)
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Mark
“The Unveiling of Consumer Perceptions” A qualitative study on how consumers view racial representation by iconic brands
- Master (One yr)
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Mark
Echoes of the past: A Qualitative Study on Personal and Historical Nostalgia and their Impact on Consumer Identity
- Master (One yr)