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- 2025
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Mark
Emotion, Memory, and Intention A Quantitative Study Exploring the Impact of Nostalgic Short-Form Videos on Visit Intention
- Master (One yr)
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Mark
The effect of AI recommender systems on consumer trust and purchase intention under varying levels of risk
- Master (One yr)
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Mark
"Winning isn't everything": A quantitative study on the effect of a football team's performance on attendance intentions in Allsvenskan
- Master (One yr)
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Mark
The revolution will not be televised
- Master (One yr)
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Mark
Social Media and the Rise of “Sephora Kids” - Gender Performance and Beauty Practices among Female Children
- Master (One yr)
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Mark
Filters, Feeds, and Femininity: A Comparative Study of Beauty Engagement on TikTok and Instagram
- Master (One yr)
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Mark
From Desire to Discomfort: Navigating Consumer Guilt in Social Media-Narrated Consumption
- Master (One yr)
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Mark
When Loyalty Speaks Louder Than the Machine: A Quantitative Study on How Pre-existing Brand Loyalty Shapes Perceived AI Chatbot Attributes and Customer Satisfaction
- Master (One yr)
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Mark
The Strive for Effortless Perfection: Aspirational Identity Performance and The Clean Girl Aesthetic on TikTok
- Master (One yr)
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Mark
Dressing for a Sustainable Identity Dilemmas of Fashion Consumers Navigating Identity and Sustainability
- Master (One yr)