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- 2022
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Mark
Fostering The Customers’ Purchase Intentions Through Social Media Influencers: An Intervening and Interactional Analysis
- Master (One yr)
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Brand Activism Scepticism
- Master (One yr)
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A Bland New Way To Imitate? A Qualitative Study Exploring the Phenomena of Blands Through Consumers' Perceptions
- Master (One yr)
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Homo Gamicus
- Master (One yr)
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Mark
Play it cool - Understanding Consumer Identity Performances through Musical Taste
- Master (One yr)
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What’s Mine is Yours
- Master (One yr)
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Mark
The Remarkable World of Unremarkable Advertising
- Master (One yr)
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Identity Construction through Consumer Collectives: A qualitative study on how consumers construct their identity within the beauty community on Tiktok
- Master (One yr)
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The sisterhood saving the world through shopping
- Master (One yr)
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Crafting identities: how do consumers in the craft beer subculture construct their identities?
- Master (One yr)