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- 2024
-
Mark
Customer Experience in the Era of Artificial Intelligence: A qualitative study exploring customer’s perceptions of AI chatbots in e-commerce
(
- Master (One yr)
- 2023
-
Mark
The Versatile Touchpoint: User-generated content as a new touchpoint in the customer journey
(
- Master (One yr)
-
Mark
Customer Journey in the Concept Store: An Analysis of Touchpoints and Journey Integration
(
- Master (Two yrs)
- 2022
-
Mark
Novel Technology in a Retail Space: A study of how IKEA retail space influences adoption of smart technology for the home
(
- Master (Two yrs)
-
Mark
"We'll tailor your experience"
(
- Master (Two yrs)
-
Mark
Fast or Furious: A study of attributes important to the online customer experience in fast fashion shopping
(
- Master (One yr)
- 2021
-
Mark
Digital Customer Experience Matters
(
- Bach. Degree
-
Mark
What is the role of pop-up stores in a multichannel environment?
(
- Master (One yr)
-
Mark
Showrooms: the future of online and offline retailers? - An explorative comparison of showrooms’ value contribution to the customer experience
(
- Master (One yr)
- 2020
-
Mark
Snakes & Ladders: S-T-O-R-I-E-S of The Physical Store. A qualitative study referred to the role of the physical store in the high involvement products industry.
(
- Master (One yr)