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- 2016
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Mark
Assessing False Rumours and Mitigating Their Adverse Effects on Corporate Reputation
(2016) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20162
Department of Business Administration- Misc.
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Mark
Bridging gaps: Professional positioning in mass retail and the effects on a brand’s perceived quality – The Syoss case
(2016) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20162
Department of Business Administration- Misc.
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Mark
Should Brands Join the Public Debate? Defining critical elements for persuasive advertising in social marketing
(2016) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20162
Department of Business Administration- Misc.
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Mark
The influence of logos on the consumer’s perception of the brand personality
(2016) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20162
Department of Business Administration- Misc.
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Mark
How using customer’s stories can help build an organization’s reputation
(2016) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20162
Department of Business Administration- Misc.
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Mark
The evolution of product placement
(2016) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20162
Department of Business Administration- Misc.
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Mark
How Brands Can Avoid Being in the Shadows of their Celebrity Endorsers: Using Identity to Analyse Celebrity-Brand Congruence
(2016) In LBMG Strategic Brand Management - Masters Paper Series BUSN21 20162
Department of Business Administration- Misc.
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Mark
Young middle class Iranians' perspectives upon the lifted sanctions and its effects upon their private economies: A qualitative research of their perceptions and experiences from Tehran and Karaj
- Master (Two yrs)
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Mark
Top Leaders' Possible Selves - A Qualitative Exploration
- Bach. Degree
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Mark
Betyg och lärande
- Prof. qual. >4 yrs