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- 2023
-
Mark
An Employee Perspective on Corporate Social Responsibility in Global Markets
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- Master (One yr)
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Mark
Examine the Impact of Attractiveness of Social Media Influencers on Douyin User Purchase Intentions: A Quantitative Study of Sportswear Industry
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- Master (One yr)
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Mark
Barriers Preventing Chinese Male Consumers from Purchasing Green Beauty Products
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- Master (One yr)
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Mark
Not All Heros Wear Capes
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- Master (One yr)
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Mark
The Impact of Marketing Channels on Customer Perceived Brand Values in Omnichannel Retailing: Moderating Role of Cultural Differences
(
- Master (One yr)
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Mark
The Implementation of a Sustainable Corporate Brand: How to Implement a Sustainable Corporate Brand by the Management of a Retail Organization Through Rebranding
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- Master (One yr)
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Mark
Brands Mobilising Sustainable Consumption by Craft
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- Master (One yr)
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Mark
Staying Grounded: Exploring the Underlying Motives of Environmental Non-Flyers
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- Master (One yr)
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Mark
Empowerment or Manipulation? A Qualitative Study on How Consumers Navigate the Consumption of Period and Fertility Tracking Apps
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- Master (One yr)
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Mark
Circularity in Outdoor Textile Brands - Examining the Integration of Brand Identity, Management Actions, and Communication Strategies for Sustainability
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- Master (One yr)
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Mark
A Recipe for Perfection: A qualitative study in understanding how consumers use food social media trends to navigate the idealised feminine self.
(
- Master (One yr)
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Mark
Genuine or misleading? An exploration of Gen Z consumer perceptions of inauthentic brand heritage in fashion branding
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- Master (One yr)
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Mark
Innovation Investments During The COVID-19 Pandemic
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- Master (One yr)
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Mark
Embodied Avatars, Embraced Identities
(
- Master (One yr)
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Mark
How does algorithmic literacy challenge the utilisation of TikTok for global marketers, taking into account ethical concerns?
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- Master (One yr)
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Mark
The Interplay of Religious Consumption and Immigrant Rituals
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- Master (One yr)
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Mark
Should we do it ourselves or should we let somebody else do it?
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- Master (One yr)
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Mark
An analysis of how video advertising factors influence consumers' impulse purchase intentions — In the context of short-form video
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- Master (One yr)
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Mark
Building Blocks for a Better Buyer Experience: Consumer Perceptions of Blockchain Authentication Methods in Second-Hand Luxury E-Commerce
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- Master (One yr)
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Mark
Luxury textile brands and plant-based vegan leather: A qualitative study on Swedish millennials’ perceptions towards the image of luxury textile brands traditionally reliant on animal leather that are offering plant-based vegan leather textile items
(
- Master (One yr)