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Volvo & The Polestar Series: Integration or Separation?

Isaksson, Jonas ; Langguth, Jasmin and Schnee, Stefanie (2018) In LBMG Corporate Brand Management and Reputation - Masters Case Series BUSN35 20181
Department of Business Administration
Please use this url to cite or link to this publication:
author
Isaksson, Jonas ; Langguth, Jasmin and Schnee, Stefanie
supervisor
organization
course
BUSN35 20181
year
type
L3 - Miscellaneous, Projetcs etc.
subject
publication/series
LBMG Corporate Brand Management and Reputation - Masters Case Series
language
English
id
8970870
date added to LUP
2019-02-14 19:18:18
date last changed
2019-02-14 19:18:18
@misc{8970870,
  author       = {{Isaksson, Jonas and Langguth, Jasmin and Schnee, Stefanie}},
  language     = {{eng}},
  note         = {{Student Paper}},
  series       = {{LBMG Corporate Brand Management and Reputation - Masters Case Series}},
  title        = {{Volvo & The Polestar Series: Integration or Separation?}},
  year         = {{2018}},
}