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Leveraging AI for Enhanced Personal Branding on LinkedIn: Implications of User Engagement and Trust

Budi, Iranaya Dewanti LU and Alinaghian, Ehsan LU (2024) BUSN39 20241
Department of Business Administration
Please use this url to cite or link to this publication:
author
Budi, Iranaya Dewanti LU and Alinaghian, Ehsan LU
supervisor
organization
course
BUSN39 20241
year
type
H1 - Master's Degree (One Year)
subject
keywords
AI Exposure, Attitudes towards AI, Perception of AI Accuracy, Brand Trust, Technology Acceptance Model, AI-Powered Profile Building, LinkedIn
language
English
id
9162301
date added to LUP
2024-06-25 13:09:12
date last changed
2024-06-25 13:09:12
@misc{9162301,
  author       = {{Budi, Iranaya Dewanti and Alinaghian, Ehsan}},
  language     = {{eng}},
  note         = {{Student Paper}},
  title        = {{Leveraging AI for Enhanced Personal Branding on LinkedIn: Implications of User Engagement and Trust}},
  year         = {{2024}},
}