Socio-cultural retailing: What can marketing learn from this interdisciplinary field?
(2013) In International Journal of Quality and Service Sciences 5(3). p.290-308- Abstract
- Purpose – The purpose of this paper is to contribute to the on-going cultural turn in retail marketing by offering an overview of the interdisciplinary field of socio-cultural retailing and discussing how this body of work can contribute conceptually, methodologically and substantively to the field of retail marketing.
Design/methodology/approach – This paper is based on a literature review of socio-cultural retail studies in marketing, cultural geography, sociology, and anthropology. The literature is analysed in relation to the substantive, conceptual and methodological domains of retail marketing.
Findings – Drawing on the literature review, the authors argue that socio-cultural retail studies can contribute to the... (More) - Purpose – The purpose of this paper is to contribute to the on-going cultural turn in retail marketing by offering an overview of the interdisciplinary field of socio-cultural retailing and discussing how this body of work can contribute conceptually, methodologically and substantively to the field of retail marketing.
Design/methodology/approach – This paper is based on a literature review of socio-cultural retail studies in marketing, cultural geography, sociology, and anthropology. The literature is analysed in relation to the substantive, conceptual and methodological domains of retail marketing.
Findings – Drawing on the literature review, the authors argue that socio-cultural retail studies can contribute to the field of retail marketing substantively, conceptually and methodologically, thus broadening its current scope and domains.
Originality/value – This paper provides an overview of an interdisciplinary field and identifies how it can contribute to the field of retail marketing. It is valuable for retailing researchers interested in socio-cultural approaches to the study of contemporary retailing.
(Less)
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/4066613
- author
- Fuentes, Christian LU and Hagberg, Johan
- organization
- publishing date
- 2013
- type
- Contribution to journal
- publication status
- published
- subject
- in
- International Journal of Quality and Service Sciences
- volume
- 5
- issue
- 3
- pages
- 290 - 308
- publisher
- Emerald Group Publishing Limited
- external identifiers
-
- scopus:84986160838
- ISSN
- 1756-669X
- DOI
- 10.1108/IJQSS-10-2012-0018
- language
- English
- LU publication?
- yes
- id
- 3f28bc5e-cea8-4feb-bb96-dac79a424912 (old id 4066613)
- date added to LUP
- 2016-04-01 10:05:57
- date last changed
- 2023-01-02 01:03:24
@article{3f28bc5e-cea8-4feb-bb96-dac79a424912,
abstract = {{Purpose – The purpose of this paper is to contribute to the on-going cultural turn in retail marketing by offering an overview of the interdisciplinary field of socio-cultural retailing and discussing how this body of work can contribute conceptually, methodologically and substantively to the field of retail marketing.<br/><br/>Design/methodology/approach – This paper is based on a literature review of socio-cultural retail studies in marketing, cultural geography, sociology, and anthropology. The literature is analysed in relation to the substantive, conceptual and methodological domains of retail marketing.<br/><br/>Findings – Drawing on the literature review, the authors argue that socio-cultural retail studies can contribute to the field of retail marketing substantively, conceptually and methodologically, thus broadening its current scope and domains.<br/><br/>Originality/value – This paper provides an overview of an interdisciplinary field and identifies how it can contribute to the field of retail marketing. It is valuable for retailing researchers interested in socio-cultural approaches to the study of contemporary retailing.<br/><br/>}},
author = {{Fuentes, Christian and Hagberg, Johan}},
issn = {{1756-669X}},
language = {{eng}},
number = {{3}},
pages = {{290--308}},
publisher = {{Emerald Group Publishing Limited}},
series = {{International Journal of Quality and Service Sciences}},
title = {{Socio-cultural retailing: What can marketing learn from this interdisciplinary field?}},
url = {{https://lup.lub.lu.se/search/files/1563904/5469507.pdf}},
doi = {{10.1108/IJQSS-10-2012-0018}},
volume = {{5}},
year = {{2013}},
}