Unpacking package free shopping: Alternative retailing and the reinvention of the practice of shopping
Fuentes, Christian LU
; Enarsson, Petronella
and Kristoffersson, Love
(2019)
In Journal of Retailing and Consumer Services
50.
p.258-265
- Abstract
- The aim of this paper is to understand how the practice of package free shopping takes shape and is established. Taking a shopping-as-practice approach, and drawing on an ethnographic study of a Swedish ecological food store, this paper shows that to be able to successfully remove a key artefact - packaging - from the practice of shopping, the practice itself must be reinvented. Developing package free shopping therefore requires the re-framing of the practice of shopping (making it meaningful in a new way), the re-skilling of the consumer (developing new competencies needed for its performance), and the re-materialization of the store (changing the material arrangement that makes this mode of shopping possible). This suggests that the... (More)
- The aim of this paper is to understand how the practice of package free shopping takes shape and is established. Taking a shopping-as-practice approach, and drawing on an ethnographic study of a Swedish ecological food store, this paper shows that to be able to successfully remove a key artefact - packaging - from the practice of shopping, the practice itself must be reinvented. Developing package free shopping therefore requires the re-framing of the practice of shopping (making it meaningful in a new way), the re-skilling of the consumer (developing new competencies needed for its performance), and the re-materialization of the store (changing the material arrangement that makes this mode of shopping possible). This suggests that the promotion of alternative modes of sustainable shopping is a complicated matter that requires a profound understanding of the practice of shopping. (Less)
Please use this url to cite or link to this publication:
https://lup.lub.lu.se/record/5249f007-e8ed-4a1d-aa4d-561e32f4ff9e
- author
- Fuentes, Christian
LU
; Enarsson, Petronella
and Kristoffersson, Love
- organization
- publishing date
- 2019-05-28
- type
- Contribution to journal
- publication status
- published
- subject
- in
- Journal of Retailing and Consumer Services
- volume
- 50
- pages
- 258 - 265
- publisher
- Elsevier
- external identifiers
-
- scopus:85066145173
- ISSN
- 0969-6989
- DOI
- 10.1016/j.jretconser.2019.05.016
- project
- Alternative Food Markets: Promoting new modes of food provisioning and consumption
- language
- English
- LU publication?
- yes
- id
- 5249f007-e8ed-4a1d-aa4d-561e32f4ff9e
- date added to LUP
- 2019-05-28 08:49:05
- date last changed
- 2024-06-12 16:33:03
@article{5249f007-e8ed-4a1d-aa4d-561e32f4ff9e,
abstract = {{The aim of this paper is to understand how the practice of package free shopping takes shape and is established. Taking a shopping-as-practice approach, and drawing on an ethnographic study of a Swedish ecological food store, this paper shows that to be able to successfully remove a key artefact - packaging - from the practice of shopping, the practice itself must be reinvented. Developing package free shopping therefore requires the re-framing of the practice of shopping (making it meaningful in a new way), the re-skilling of the consumer (developing new competencies needed for its performance), and the re-materialization of the store (changing the material arrangement that makes this mode of shopping possible). This suggests that the promotion of alternative modes of sustainable shopping is a complicated matter that requires a profound understanding of the practice of shopping.}},
author = {{Fuentes, Christian and Enarsson, Petronella and Kristoffersson, Love}},
issn = {{0969-6989}},
language = {{eng}},
month = {{05}},
pages = {{258--265}},
publisher = {{Elsevier}},
series = {{Journal of Retailing and Consumer Services}},
title = {{Unpacking package free shopping: Alternative retailing and the reinvention of the practice of shopping}},
url = {{http://dx.doi.org/10.1016/j.jretconser.2019.05.016}},
doi = {{10.1016/j.jretconser.2019.05.016}},
volume = {{50}},
year = {{2019}},
}