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2022
Mark Visitors' Destination Brand Engagement's Effect on Co-Creation : An empirical study
Rather, Raouf Ahmad ; Hollebeek, Linda ^LU ; Smith, Dale L.G. ; Kukk, Jana and Ghasemi, Mojtaba (2022) p.321-337
- Chapter in Book/Report/Conference proceeding › Book chapter
Mark Shaping customer brand loyalty during the pandemic : The role of brand credibility, value congruence, experience, identification, and engagement
Rather, Raouf Ahmad ; Hollebeek, Linda D. ^LU ; Vo-Thanh, Tan ; Ramkissoon, Haywantee ; Leppiman, Anu and Smith, Dale (2022) In Journal of Consumer Behaviour 21(5). p.1175-1189
- Contribution to journal › Article
Mark Beyond the Big Five : The effect of machiavellian, narcissistic, and psychopathic personality traits on stakeholder engagement
Hollebeek, Linda D. ^LU ; Sprott, David E. ; Urbonavicius, Sigitas ; Sigurdsson, Valdimar ; Clark, Moira K. ; Riisalu, Rein and Smith, Dale L.G. (2022) In Psychology and Marketing 39(6). p.1230-1243
- Contribution to journal › Scientific review