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- 2007
-
Mark
Retail Image As Seen Through Consumers' Eyes: Studying international retail image through consumer photographs of stores
Burt, Steve ; Johansson, Ulf LU and Thelander, Åsa LU
(2007)
In International Review of Retail Distribution & Consumer Research
17(5).
p.447-467
- Contribution to journal › Article
- 2006
-
Mark
Creating and consuming experiences in retail store environments: Comparing retailer and consumer perspectives
- Contribution to journal › Article
-
Mark
A conceptual framework for customer based brand equity in grocery categories – implications for future research
- Working paper/Preprint › Working paper
-
Mark
Ikea in China
- Contribution to conference › Paper, not in proceeding
-
Mark
Ett kundbaserat varumärkeskapitalindex för konsumentförpackade livsmedel - En analys av positioner och möjliga strategier i en hårdnande konkurrens från handelns egna märkesvaror
(2006) In Lund International Food Studies
- Book/Report › Report
-
Mark
Experiencing retail stores of today: Comparing the experiences retailers strive to induce with the ones sought by retail customers
- Contribution to journal › Article
-
Mark
Dimensions of consumer image of a global retailer
Johansson, Ulf LU and Thelander, Åsa LU
(2006)
EIRASSThe European Institute of Retailing and Service Studies, 13th INTERNATIONAL CONFERENCE O
- Contribution to conference › Paper, not in proceeding
- 2005
-
Mark
Servicemötet i butiken - ett servicemöte i ny gestaltning?
(2005)
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
Retail Image As Seen Through Consumers’ Eyes
- Contribution to conference › Paper, not in proceeding
-
Mark
Konsumentbaserat varumärkeskapital och livsmedel - Att förstå varför konsumenterna betalar mer för leverantörsvarumärken än för handelns egna märkesvaror
(2005) In Lund International Food Studies
- Book/Report › Report