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2025
Mark Exploring purchase intention in metaverse retailing : Insights from an automotive platform
Zhang, Haowei ; Lv, Yang ; Zuopeng Zhang, Justin ; Hollebeek, Linda ^LU ; Behl, Abhishek and Urbonavicius, Sigitas (2025) In Journal of Retailing and Consumer Services 82.
- Contribution to journal › Article
Mark Understanding the effects of firms' unresponsiveness on social media toward customer feedback on customers' engagement: the impact of ethnicity
Bozkurt, Sıddık ; Gligor, David ; Hollebeek, Linda ^LU and Sumlin, Cameron (2025) In Journal of Research in Interactive Marketing: Special Issue on Digital Piracy 19(1). p.59-75
- Contribution to journal › Article
2024
Mark The Role of Consumer Speech Acts in Brand Activism : A Transformative Advertising Perspective
Fletcher-Brown, Judith ; Middleton, Karen ; Thompson-Whiteside, Helen ; Turnbull, Sarah ; Tuan, Annamaria and Hollebeek, Linda D. ^LU (2024) In Journal of Advertising 53(4). p.491-510
- Contribution to journal › Article
Mark Online Content Creators’ and Viewers’ Interdependent Journeys
Hollebeek, Linda ^LU ; Anselmsson, Johan ^LU ; Adomaviciute- Sakalauske, Karina ; Krumm, Kristo ; Jansson, Johan ; Wait, Marius ; Ooi, Beewah and Lubbe, Isolde (2024) In Services Marketing Quarterly 45(3). p.296-318
- Contribution to journal › Article
Mark Using machine learning to develop customer insights from user-generated content
Mustak, Mekhail ; Hallikainen, Heli ; Laukkanen, Tommi ; Plé, Loïc ; Hollebeek, Linda ^LU and Aleem, Majid (2024) In Journal of Retailing and Consumer Services 81.
- Contribution to journal › Article
Mark Engaging consumers through artificially intelligent technologies: Systematic review, conceptual model, and further research
Hollebeek, Linda ^LU ; Menidjel, Choukri ; Sarstedt, Marko ; Jansson, Johan and Urbonavicius, Sigitas (2024) In Psychology and Marketing 41(4). p.880-898
- Contribution to journal › Scientific review
Mark Theoretical rigor of customer experience scales : a systematic review and a roadmap for researchers
Hollebeek, Linda D. ^LU ; Sarstedt, Marko ; Menidjel, Choukri ; Urbonavicius, Sigitas and Dikcius, Vytautas (2024) In Marketing Intelligence and Planning 42(8). p.1464-1493
- Contribution to journal › Scientific review
Mark Smart service value : Conceptualization, scale development, and validation in the retailing context
Roy, Sanjit K. ; Singh, Gaganpreet ; Hollebeek, Linda D. ^LU ; Shabnam, Saadia ; Japutra, Arnold ; van Doorn, Sebastian ; Ray, Subhasis and Appio, Francesco Paolo (2024) In Technovation 137.
- Contribution to journal › Article
Mark Using Augmented Reality to Strengthen Consumer/Brand Relationships: The Case of Luxury Brands
Arya, Vikas ; Sethi, Deepa and Hollebeek, Linda ^LU (2024) In Journal of Consumer Behaviour
- Contribution to journal › Article
Mark Crafting conceptual proposition-based contributions: The 7C framework
Hollebeek, Linda ^LU ; Srivastava, Rajendra K. ; Clark, Moira K. ; Urbonavicius, Sigitas and Lim, Weng Marc (2024) In Psychology and Marketing 41(10). p.2396-2411
- Contribution to journal › Scientific review

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