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2024
Mark Sports as "Washing"
Shahriar, Hossain ^LU ; Lucarelli, Andrea and Ulver, Sofia ^LU (2024) Paper Development Workshop - Advancing Management Theory with Sports Data
- Contribution to conference › Other
Mark Winning the in-store battle : Shopper marketing cases from the shop floor
(2024)
- Book/Report › Report
Mark Boosting app-based mobile financial services engagement in B2B subsistence marketplaces: : The roles of marketing strategy and app design
Shahriar Ferdous, Ahmed ; Salilul Akareem, Husain ; Viswanathan, Madhu ; Hollebeek, Linda ^LU and Ringer, Allison (2024) In Industrial Marketing Management 119. p.147-161
- Contribution to journal › Article
Mark Consumer Resistance and Acceptance of Sportswashing in the Western Digital Sphere
Lucarelli, Andrea ; Shahriar, Hossain ^LU and Ulver, Sofia ^LU (2024) 12TH EIASM INTERPRETIVE CONSUMER RESEARCH WORKSHOP
- Contribution to conference › Other
Mark Haunted by Unrealized Futures: Disrupting the Present in Gangster's Paradise
Ulver, Sofia ^LU and Vallström, Niklas (2024) 12'th EIASM interpretive consumer research workshop
- Contribution to conference › Other
Mark Rethinking (Brand) Coolness as Affective Intensities
Östberg, Jacob ; Ulver, Sofia ^LU and Rokka, Joonas (2024) Brand Camp 6
- Contribution to conference › Other
Mark Research Contributions in Interpretivist Marketing and Consumer Research Studies: A Kaleidoscopic Framework
Lucarelli, Andrea ; Shahriar, Hossain ^LU ; Ulver, Sofia ^LU and Egan-Wyer, Carys ^LU (2024) In Marketing Theory 24(3). p.417-447
- Contribution to journal › Article
Mark Selling Far-Right Extremism: New Forms of Far-Right Merchandise and Online Consumer Subcultures in Sweden
Askanius, Tina and Ulver, Sofia ^LU (2024)
- Chapter in Book/Report/Conference proceeding › Book chapter
Mark Gamification's role in fostering user engagement with healthy food-based digital content
Charry, Karine ; Poncin, Ingrid ; Kullak, Avreliane and Hollebeek, Linda ^LU (2024) In Psychology and Marketing 41(1). p.69-85
- Contribution to journal › Article
Mark Recalibrated responses needed to a global research landscape in flux
Shih, Tommy ^LU (2024) In Accountability in Research: Policies and Quality Assurance 31(2). p.73-79
- Contribution to journal › Article

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