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- 2008
-
Mark
Retailer brands and the impact on innovativeness in the grocery store assortment
(
- Contribution to journal › Article
- 2006
-
Mark
Examining the Effect of Market Orientation on Innovativeness
(
- Contribution to specialist publication or newspaper › Specialist publication article
- 2004
-
Mark
The Buying of Private Brands and Manufacturer Brands in Grocery Retailing: a comparative study of buying processes the UK, Sweden and Italy
(
- Contribution to journal › Article
- 2002
-
Mark
Inter-firm Market Orientation: Its Significance and Antecedents in Distribution Networks
(
- Contribution to journal › Article
- 1999
-
Mark
Brand Orientation: A mindset for building brands into strategic resources
(
- Contribution to journal › Article
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