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2023
Mark Sycomorphism in city branding : The case of Amazon HQ2
Sullivan, Katie ; Rennstam, Jens ^LU and Bertilsson, Jon ^LU (2023) In Marketing Theory 23(2). p.207-223
- Contribution to journal › Article
Mark Marketing for better cities: Setting the agenda for responsible, inclusive, smart and equitable places
Kavaratzis, Mihalis ; Pasquinelli, Cecilia ; Medway, Dominic ; Cassinger, Cecilia ^LU ; De Jong, Martin and Hanna, Sonya (2023) 2023 Academy of Marketing Science Annual Conference
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
Mark A critical typology of "good place branding" : Lessons from place-branding expertise
Bertilsson, Jon ^LU ; Sullivan, Katie and Rennstam, Jens ^LU (2023) p.213-226
- Chapter in Book/Report/Conference proceeding › Book chapter
2021
Mark The historical process of commercialization of cities: the case of Stockholm 1900-2020
Lucarelli, Andrea ; Cassinger, Cecilia ^LU and Ågren, Karin (2021) The annual conference of the international place branding association
- Contribution to conference › Abstract
2016
Mark Aspirational place branding : the strategic transformation of a city narrative
Cassinger, Cecilia ^LU (2016) The inaugural annual conference of the international place branding association
- Contribution to conference › Abstract
2015
Mark Varumärke för alla
Cassinger, Cecilia ^LU and Eksell, Jörgen ^LU (2015) In Helsingborgs Dagblad
- Contribution to specialist publication or newspaper › Newspaper article
2014
Mark Heritage’s Place: Heritage Narratives in City Promotional Films
Svensson, Marina ^LU (2014) p.168-179
- Chapter in Book/Report/Conference proceeding › Book chapter
Mark City branding involving new media – implications for citizen participation
Cassinger, Cecilia ^LU and Thelander, Åsa ^LU (2014) ECREA 2014 : Communication for empowerment : citizens, markets, innovations
- Contribution to conference › Abstract
2012
Mark Art events as a communication strategy in place branding
Thelander, Åsa ^LU and Säwe, Filippa ^LU (2012) The European Public Relations Education and Research Association 2012 Congress: Researching the Changing Profession of Public Relations
- Contribution to conference › Paper, not in proceeding
Mark Heritage’s place: Heritage and narratives in city promotional films and independent documentary films in Beijing and Shanghai
Svensson, Marina ^LU (2012) Chinese mega-cities in the world: Challenges, opportunities and consequences of global positioning strategies p.168-179
- Contribution to conference › Abstract

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