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- 2016
-
Mark
Marketing for start-ups
(2016) p.75-87
- Chapter in Book/Report/Conference proceeding › Book chapter
- 2015
-
Mark
Images of Responsible Consumers: Organizing the Marketing of Sustainability
- Contribution to journal › Article
-
Mark
Inter-market variability in CO2 emission-intensities in tourism: Implications for destination marketing and carbon management
- Contribution to journal › Article
-
Mark
Det "nya" slottet i Berlin - politisk geografi och kommersiellt historiebruk
- Contribution to journal › Article
-
Mark
Rhetorical business : A study of marketing work in the spirit of contradiction
(2015)
- Thesis › Doctoral thesis (monograph)
- 2014
-
Mark
Att sälja hållbara produkter: Detaljhandelsföretagens strategier för att skapa mening och värde för kunderna
(2014)
- Book/Report › Report
-
Mark
The slippery relationship between brand ethic and profit
- Contribution to journal › Debate/Note/Editorial
- 2013
-
Mark
Interaction Design Can Be Replaced By Marketing
(2013) 22nd Nordic Academy of Management Conference
- Contribution to conference › Paper, not in proceeding
-
Mark
Globally standardized versus locally adapted packaging : A case study at Sony Ericsson Mobile Communications AB
- Contribution to journal › Article
-
Mark
An exploration of leisure shopping in retail store environments: Illuminating meanings, manifoldness and dynamics in consumers shopping experiences
(2013)
- Thesis › Doctoral thesis (compilation)
