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- 2025
-
Mark
Messy customer journey self-mapping : A qualitative method for the future of second-hand retail and consumption
(2025) In International Review of Retail, Distribution and Consumer Research
- Contribution to journal › Article
- 2024
-
Mark
Att framtidssäkra den fysiska butiken via nya butiksformat
(2024) In Handelsrådets rapportserie
- Book/Report › Report
-
Mark
New store formats and the complex task of evaluating them
- Contribution to conference › Abstract
- 2022
-
Mark
Customer journeys in the new retail landscape : A qualitative study of customer value and new retail store formats
(2022) Nordic Retail and Wholesale Conference 2022
- Contribution to conference › Abstract
-
Mark
Customer journey self-mapping : A qualitative method for evaluating new store formats
(2022) Nordic Retail and Wholesale Conference 2022
- Contribution to conference › Abstract
