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- 2022
-
Mark
The Cueing Power of Comments on Social Media : How Disagreement in Facebook Comments Affects User Engagement with News
(
- Contribution to journal › Article
- 2021
-
Mark
Risken för ökad polarisering måste tas på allvar
2021) In Göteborgs-Posten(
- Contribution to specialist publication or newspaper › Newspaper article
- 2016
-
Mark
Effects of online advertising on children's visual attention and task performance during free and goal-directed internet use : A media psychology approach to children's website interaction and advert distraction
2016)(
- Thesis › Doctoral thesis (compilation)
- 2015
-
Mark
Children's attention to online adverts is related to low-level saliency factors and individual level of gaze control
(
- Contribution to journal › Article
-
Mark
Animated adverts impair children’s online reading and text comprehension
2015) European Conference on Eye Movements, ECEM, 2015 In Journal of Eye Movement Research 8(4). p.98-98(
- Contribution to journal › Published meeting abstract
- 2014
-
Mark
Advert saliency distracts children's visual attention during goal-directed internet use
(
- Contribution to journal › Article
- 2013
-
Mark
How image content correlates with image perception
(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
-
Mark
Children’s visual attention to Internet adverts depends on individual level of oculomotor control
(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
-
Mark
Children’s visual attention to Internet adverts depends on individual level of oculomotor control
2013) In Media Psychology(
- Contribution to journal › Article
- 2012
-
Mark
The use of eye-tracking and retrospective interviews to study teenagers' exposure to online advertising
(
- Contribution to journal › Article
-
Mark
Text comprehension during noise exposure: Effects on eye movements, galvanic skin responses and subjective performance
2012) Scandinavian Workshop on Applied Eye Tracking, 2012(
- Contribution to conference › Abstract
-
Mark
The use and value of eye-tracking in consumer studies
2012) In Journal of Consumer Behaviour(
- Contribution to journal › Article
- 2011
-
Mark
Children’s Exposure to and Perceptions of Online Advertising
(
- Contribution to journal › Article
-
Mark
Attending to different types of visuals in massmedia: Eye tracking studies on newspaper reading, netpaper reading and online advertising
2011) The 61th Annual Conference of the International Communication Association, 2011(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
- 2010
-
Mark
Potential, Actual and Perceived Exposure of Internet Advertisement among Swedish 14–16 Years Old Children
2010) Child and Teen Consumption. Interdisciplinary, theory and practice(
- Contribution to conference › Paper, not in proceeding
-
Mark
Marketing On-line: An Eye-tracking Study of Swedish Nine-graders Exposure to Internet Advertising.
2010) 1st Nordic Conference on Consumer Research, 2010(
- Contribution to conference › Abstract
- 2009
-
Mark
Ögonrörelsestudier av läsning i Humanistlaboratoriet
2009)(
- Contribution to conference › Paper, not in proceeding
- 2008
-
Mark
Läsning i gamla och nya medier.
(
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
Reading styles on a newspaper spread - an eye tracking perspective.
2008) Scandinavian Workshop on Applied Eye Tracking, 2008(
- Contribution to conference › Paper, not in proceeding
-
Mark
Läsning av digitala texter: en ögonrörelsestudie.
2008) Mediernas roll i samhället.(
- Contribution to conference › Paper, not in proceeding
-
Mark
Reading Styles on a Newspaper Spread.
2008) Paper at the International Conference on Multimodality and Learning(
- Contribution to conference › Paper, not in proceeding
- 2007
-
Mark
Tracking integration of text and picture.
2007)(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
-
Mark
Newspaper reading, eye tracking and multimodality.
2007)(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
- 2006
-
Mark
Reading Information Graphics - Eyetracking studies with Experimental Conditions
2006) p.54-61(
- Chapter in Book/Report/Conference proceeding › Book chapter
-
Mark
Using eye movement measures to describe readers visual interaction with newspapers.
2006) EARLI SIG 2, Text and Graphics Comprehension.(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding
-
Mark
Tidningsläsares visuella beteende i tabloidtidningar och digitala A5-tidningar
2006)(
- Book/Report › Report
- 2005
-
Mark
The effect of photos and information graphics on newspaper reading.
2005)(
- Chapter in Book/Report/Conference proceeding › Paper in conference proceeding